Home Page> Industry Information> Mediatek Will Push P80, Foreign Capital Target Price Rises
Form: laoyaoba.com 2018/8/29 Browse:5540 Keywords: The Department of United hair
The latest report of European foreign investment points out that the P80 chip which will be introduced by MIDK will help seize the market share of the middle-level market and will become a new growth impetus for its performance next year.
It is understood that P80 should be an extension and upgrading version of P60 products. The legal person pointed out that the performance of the MIDK P80 is approximately equivalent to the S720 chip that Qualcomm will introduce, but the price of the P80 is 20% to 25% cheaper. Next year, P80 will have the opportunity to get OPPO and other mobile phone brand factories in mainland China. MediaTek yesterday (28) shares rose 4.5 yuan, 252 yuan.
Currently, MediaTek's P-series products mainly focus on P60 and P22, and A22 chip is regarded as the solution of its cheap mobile phone. P60 gets OPPO R15, A3, P22 gets red rice 6, VIVO Y83 and so on, A22 gets red rice 6A and so on.
Juridical person estimates that the unit price of the company's P80 is about $15 to $17, which is obviously higher than the current unit price of its P-series products, which is about $8 to $13. This will help to improve the average price of its chips and overall performance. The average price of the company's mobile phone chips will probably be 6% of the year next year as a result of this. The average unit price fell by about 5% this year.
At the same time, legal persons believe that the gross margin of the United Development Section P80 next year may be between 45% and 50%, and A22 and P22 gross margin of about 40% to 45%, higher than 5 to 10 percentage points, so the introduction of the P80 will be conducive to improving the company's gross margin, back to more than 40%.
The gross margin of UNDK last year was 35.63%. The company has had a gross margin of less than 40% for two consecutive years and a gross margin of 38.31% in the first half of this year. The company's operating performance improved in the second quarter, but the third quarter may not see peak season effect, estimated revenue will fall to 62.3 billion to 67.1 billion yuan, a quarterly increase of about 3% to 11%.